So, just how far can you take LinkedIn?

by loriruff on July 16, 2009 · View Comments

in Ask an Expert,LinkedIn,Social Media

Special Preview from Mike O’Neil’s upcoming LinkedIn book…


How to ROCK THE WORLD with an

ultimate on-line presence

Your roadmap to a multi-platinum LinkedIn Profile

“Take it to the Limit” – Eagles
“One toke over the line”
– Brewer and Shipley (yep, remember them?)

With but a few exceptions, everything in LinkedIn has its limits. We thought it might be a good exercise to put the Profile limits all in one place.

We suggest that in terms of characters used, you should “take it to the limit where we indicate below with an asterisk (*). Fortunately, LinkedIn will, in most cases, tell you when you are “one toke over the line” and tell you just how many characters you are over the limit. It is even in nice red text so you really can’t miss it.

For example, paste your text into your summary text box, click on “Save” and you will get an error message that will tell you that have used 2,050 characters and you are only allowed 2,000. It won’t let you save it until you comply with the limits. Numbers indicate the maximum number of characters that are allowed.

Number of Profiles you can have – legally 1, technically there is no limit

First Name – 20
Last Name – 40
Former/Maiden Name – 40

Headline – 120
Web site URL Anchor Text (or label) – 20
Status field – 140
Public Profile URL – 46

Summary – 2,000
Specialties – 500

Number of Companies – unlimited
Company Name – 100
Position (Job) Title – 100
Position Description – 2,000

Number of Educational Institutions – unlimited
Education/Degree – 100
Education/Fields of study – 100
Education/Activities and Societies – 500
Education/Additional Notes – 1,000

Number of recommendations – unlimited
Number of characters in a recommendation – more than you should ever use!

Interests – 1,000
Groups and Associations – 1,000
Honors and Awards – 1,000

Contact Settings – 1,000+ (if you go over in this field, it simply will not save your changes. The most we have seen is 1,195 characters, but the total is less than 2,000)

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{ 2 comments }

loriruff July 16, 2009 at 9:14 pm

“Number of Profiles you can have – legally 1, technically there is no limit” I get so many requests for help to combine or delete duplicate accounts… This is critical for maintaining compliance with LinkedIn’s End User License Agreement (EULA).

Susan Aaron August 31, 2009 at 1:56 pm

Thanks for clarifying the limits. It’s maddening trying to find out that information via LinkedIn.

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