How much can you say about it?

by loriruff on July 14, 2009 · View Comments

in Ask an Expert,LinkedIn,Social Media

Mike O’Neil’s about-to-be-published book, “How to ROCK THE WORLD with an ultimate on-line presence: Your roadmap to a multi-platinum LinkedIn Profile” includes a handy reference of just how much space you have for each field of your Linkedin Profile.  There is some very insightful stuff to be gleaned, such as how important LinkedIn believes each section is based on how much real estate they give it.

So we’ve preached about how you have 2,000 characters available for your Summary; did you know that you also have an additional 2,000 characters for the description of each job description? In addition to 100 characters each for Company Name and Position Title, there’s a lot of space to pack in as much Search Engine Optimized (SEO) words and phrases as possible to help you be found by customers or recruiters.

Check out my Linkedin Profile to see an example of how these spaces can be really used to their fullest. I have 1,920 characters in my Summary, exactly 500 in specialties and 1,611 in my experience description for Integrated Alliances.  All of it is keyword-rich and findable by potential customers and partners.

Now, combine that information with my recent column about how to pack that space with all the right elements and you too can have a rockin’ profile worthy of an encore!  Read the full article full of helpful tips here: http://budurl.com/experience.

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