4 Pillars Presentation

1. Consulting Services

Integrated Alliances takes great strides to focus on critical path presentation and learning from the very first step. Initializing our services generates the user a template. Deals with company approved language reps will use, and how to optimize their profiles for Linkedin. IA will do an assessment and inventory of web properties , LI assets, who’s involved and who isn’t. Utilizing an org chart  to create a baseline of company involvement and efficiency. Getting users set up in system, as well as periodic drip informational campaign for the “Average Joe” lessons.

2. Launch Event

IA will host a launch event specifically optimized for the organization it is used for. This can range in services as simple as a webinar, virtual presentation, all the way to a physical speaking presentation for all employees involved.

The nature of the launch is to give a more intimate, live walkthrough of how the IAU works. Additionally, it will be a catalyst to spark interest and enthusiasm for the program.

Whether at a conference, a localized event, or otherwise.  Attencdance encouraged, not required, meant specically to create fervor for program.

3. The Program

The IAU program is an exclusive, proprietary learning tool that will facilitate the personalized instruction. The IAU is completely virtual, systematic, and will replicate the same results a physical learning center would provide. The university allows the end user to receive the learning in segmented doses, keeping allowances for productive work time available.  Catered to sales reps, it is on demand, intended to be available however and whereever they learn best.  Whether this be video, text, or demo, the approach appeals to every learning style.  Is available for customer-specific training material.

The program itself is optimized to be completed in 4, 6 weeks ,or 12 week segments.  It is available for up to a year for employees that either weren’t present at launch, or wish to engage in the advanced learning modules. The scope of the system is customized to only include data releveant to learning, with additional non-essential modules available following completeion of 4 track learning.

4. Support

The IAU program will carry with it an amount of support on the back end, thus ensuring quality control for the product throughout. This will also be provided through a modicum of channels: live chat, email, and phone support where necessary.

Tier-1 support: End user.

Tier-2: Rep of the company, or the user has been screened.

Can be addressed real time, or can be handled inividually.

Recently an acquaintance on LinkedIn was interested in being introduced to a third level connection. Unfortunately on LinkedIn some wires got crossed. Using LinkedIn to expand your network is excellent, but there are definitely ways you do not want to go about it. If there is another means to be introduced to a third level connection, definitely do it. If you must request an introduction, take care that it does not go through any sort of competitor or manager.  I have posted the messages below to help you all avoid these same errors!

[name],

I see you were trying to connect with me today in which you have expressed interest in our candidate Angie for one of your open positions. Are you interested in making a shared placement together? If so I will call her and make the introduction and get you her updated resume.

Let me know,
[name]

Dear [name],

I believe there may be a mixup. I had actually reached out to Lori Ruff to see if she would be able to make an introduction. Sorry for the confusion.

Sincerely,

[name]

Wow – I’m sorry [name]! When you send an introduction request to a third level connection, LinkedIn gives you an option of who to send it through if you have more than one way to get to them, but they don’t allow us to choose who to send it though. Angie is a third level contact to you and Melissa popped up as the person to send the message through. I’m directly connected to her and she’s connected to Angie.

If you have a paid account I’d recommend using inmails for third level connections in the future. If you don’t have a paid account, you can purchase inmails, or if you can send me the person’s profile url, I can send one on your behalf.

Hope this works out!

Lori

I hope that helps you with your networking goals, and as always, Rock On!

Original Post

Recently I had a friend inquire about the discussion button that appears above your picture when you are on a group page.

He was a little confused, since when he clicked on the button nothing seemed to happen!

I answered him,

No worries [name]… I did that too.

The button is to switch back to a discussion if you click on the new poll button beside it.

So it may be a bit of a confusing layout, but think of it as a back button.

Hope that helps!

Original Post

I’ve never highlighted a business credit builder program. I’ve always thought they were a scam. But here’s what I know about Darrel Hornbacher and his business, Midas Financial: in over ten years of doing business, he’s never had to refund money even though he guarantees his products and, he’s never had a Better Business Bureau report against him or his company.

So, if you’re a small or mid-sized business looking to enhance your credit during these economics times, read on and consider reaching out to Darrell. He’s helped lots of business owners and he can help you too. Note though that this is not some scam or scheme, it’s an honest and credible way to build your credit so you can survive when life throws you the unexpected.

Here’s a special message from Darrell:

I am now self funding a new payment plan for my guaranteed Business Credit Builder.  If you couldn’t afford to enroll in this program in the past, now is the time.  I’ve reached a new sales plateau so my cost has went down.  Plus I want to reach the next discount plateau as soon as possible.

So here’s the deal:

• $795 down !
• 6 easy payments of $200 each !

What do you get?  A perfect business credit score with all three credit bureau’s and $150,000 in trade and cash credit WITHOUT THE USE OF A PERSONAL GUARANTEE OR YOUR SOCIAL SECURITY NUMBER!

If this sounds even remotely interesting to you, (and it should), give me a call and we’ll talk about it.

Have a great day,

Darrell Hornbacher

Midas Financial Company

6042 Blue Ridge Drive, Suite D
Highlands Ranch, CO  80130
303.513.8664 (P)
303.997.7413(F)

www.midas-financial.com

www.darrellhornbacher.com

www.thesmallbizcollege.com

October 25, 2010

Fairfax, VA - Mingle360 is excited to announce a new partnership with The LinkedIn Rockstars, Mike O’Neil and Lori Ruff. The LinkedIn Rockstars will be adding Mingle360 technology to their training programs on corporate use of social media. In addition, they will also be providing training sessions at Mingle-enabled events to help attendees get the most strategic benefit and productivity from this new business networking power tool.

Mingle360 allows event attendees to connect with each other by simply clicking their thumb-drive sized MingleSticks together. After the event, a user simply plugs his or her MingleStick into a computer to update their online Mingle account with all of the new connections they’ve “mingled “ with. This gains immediate online access to information associated with their mingled connections—contact information, photos, websites and other collateral—as well as their profile pages on social networks including LinkedIn, Facebook and Twitter. The system can even automatically send requests to new contacts inviting them to join their networks.

“The most respected corporations are using LinkedIn and other social networking media, and Mike and Lori are the world’s leading trainers on these increasingly essential tools,” says Dan Coffing, CEO of Mingle360. “More and more events are using the MingleStick and other Mingle technology as a means for presenters, exhibitors and attendees to easily make immediate and permanent connections that are intimately tied to their online social presence. Given the mutual core missions of Mingle360 and The LinkedIn Rockstars to empower businesspeople with cutting-edge networking technologies and strategies, our partnership is a hand-in-glove fit.”

“Most people will tell you that the single most important thing they get from conferences is the connections to people they meet,” says LinkedIn Rockstar Mike O‘Neil. “The Mingle360 system saves hours of productivity in follow-through after events. It allows both vendors and attendees to continue establishing new personal peer-to-peer relationships immediately without any scanning, sorting, data entry or loss. Account photos provide visual memory cues, privacy is taken care of automatically, and the system even eliminates the need for printed materials. We’re very excited to have Mingle360 as a new enabling technology for business networking. Training people to use it most effectively with their other social strategies is a natural extension of our work.”

About The LinkedIn Rockstars

The LinkedIn Rockstars, Mike O’Neil and Lori Ruff, are the world’s most experienced and engaging LinkedIn trainers. With over 500 high-energy group presentations to their credit, they focus on training sales teams, recruiting teams, executive teams and associations, showing users the mechanics and strategies of LinkedIn and related social media for the corporate world. Their Rock The World^TM books pique reader’s interest in LinkedIn and social media by using musical influences that inspire action while guiding participants down the path to online business success. www.integratedalliances.com

About Mingle360

Offered as a service to event organizers, the Mingle360 solution greatly enhances attendee networking at the event, surpassing business cards with up to date contact information and even facial recognition. It creates ‘buzz’ and excitement at the event and helps differentiate the organization from the competition. For more information, please contact Mingle360 at 703-425-0402 x111, or by clicking here.

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There have been a lot of changes recently, not the least of which is forced upon us via the wonderment of technology. People forget sometimes that they are interacting online with real people on the other side of that computer screen.We can get so fragmented by being pulled into too many directions; the syndrome even affects LinkedIn Rockstars!

Then, someone  passionate about their cause stands up and cries out loud for people to come together for their common good. I was completely impressed by such a LinkedIn message I recently received, I just had to stand up and spread the word with him. Here’s what Ed had to say about his industry association:

There’s a great seminar / luncheon program coming up next Wednesday (Nov. 3 — the day after Election Day) highlighting two cutting-edge topics.

Those of you who haven’t seen Peter Hodges talk passionately on the subject of Social Media are in for a treat. And Jeff Hassemer’s presentation will be a much-needed update, for most of us, on the status of online advertising.

Aside from the content value, however, I’d like to particularly urge your attendance at this month’s program, for a variety of reasons. It is a pivotal time for RMDMA, and it’s particularly important, in tough economic times, for us to reach out to each other and lay the groundwork for the future. We’re expecting a great networking crowd, and will look to attendees for fresh ideas about how RMDMA can serve you even better going forward.

Quite frankly, RMDMA needs you, and you need RMDMA! So if you’ve been meaning to attend but found schedule conflicts or other priorities intervening, Nov. 3 is the time to put RMDMA back on top of that priority list. Your involvement keeps this organization alive and vibrant. Here’s a link to program and registration information:

http://www.rmdma.org/upcoming_Nov10.html

(And yes, the program IS on Nov. 3, despite the misleading URL)

Thank you,
ED

To Ed and the good folks at RMDMA (Rocky Mountain Direct Marketing Association), I applaud your courage to stand up and shout out for the value and magic that happens when people of like mind stand together, especially during challenging times, to make a difference for everyone on the team. And, hey, if you’re in Denver and a member of this important industry, go on and register. Check them out. You won’t be sorry!

Rock On!

Related articles

• #LinkedIn “Signal me relevant”! (rocktheworldbook.com)
• Social Media Impacts What Your Website Visitors Expect to See (rocktheworldbook.com)
• Networking Is A Contact Sport. Are You Playing It Right? (blogs.forbes.com)

I have written several posts featuring the 10 most connected women on LinkedIn. Yesterday, I was at 17,999 first level connections. It was such a cool number that I had to take a screen shot. After accepting 43 invitations today, I’m now over the 18,000 mark.  Can you believe I forgot to get a screen shot of the actual 18,000? I was accepting invites and replying and just got carried away with the new possible opportunities!

Although I was pleased to have moved up the overall list by 15 places, I remain the 9th most connected woman on LinkedIn.  But that’s OK. There are still only 10 in the top 150 and that last spot changes the most. It would be nice if there were more women in the top 150 people, so, if you’re an open networker and would like people to connect with you to help you move up, leave a comment below with a link to your LinkedIn profile.

The second step is to read the original post that provides some helpful network growing tips and follow them!

Third, connect to the super-connected women listed below. Tell them you found them here and ask for their favorite network growing tip.

Finally, be patient and keep working. This isn’t something you achieve overnight.

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One point of social media is to help you get to know people who you can relate to. It helps you find and nurture new relationships that bring value and helps you enhance existing relationships. It doesn’t replace face to face, but it sure helps!

This weekend we’re at Mike’s family digs outside of Minneapolis and it’s interesting to us that the things we share with those who don’t follow us online are very similar to what we share with those who do. For example, I’ve been posting articles highlighting the people who contributed to our upcoming book “Rock The World with Social Media“. As we’ve been sharing news with the family, we’ve been talking about those very people and the part they played in our project. We’ve filled them in on the audio companion and other projects, just like we post on LinkedIn, blogs, Facebook, and Twitter.

The conversation has also mirrored our Twitter streams.  Actually sometimes our Twitter posts happened on the tail of a good conversation; so in reality, we shared online what was happening in real life. Its amazing to us, as we live the social media lifestyle, that the two parts of our lives — online and off — seem very interchangeable. It’s just another data point that tells me that online social networking isn’t going anywhere. In fact, I see it expanding as people use it to expand their reach, their influence, and their own personal interactions.

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No wonder they hold this conference every year in Colorado. Denver in June, snow still atop the mountains and hundreds of the coolest and most helpful people all at a hugely social business education affair. It attracts those that seek inspiration with just what they need and those that provide it with an amazing platform. Then the education kicks in!  Oh, and they have amazing social thanks to sponsors like ClickBank and PMG (Paulson Management Group).

Affcon is about affiliate marketing, the business of one person selling another’s product and getting a share of the profit. It’s big business and one that we are now getting into with our Rock The World Books and training videos.

This industry has its stars and two of the biggest were here, Joel Comm (@joelcomm) and Tim Ash (@Tim_Ash). WOW, these two can hold their weight with Jay Leno in terms of captivating an audience and are on par with Jim Cramer in terms of energy and “delivering the goods”. They have a cult following and deservedly so. Their personal brands scream “Rockstar“!

Both Joel and Tim know its about inspiring people first and embedding a specially crafted educational message in the “data stream” so the content they deliver is rich yet easy to absorb.

Joel has killer NEW books out:
Twitter Power 2.0 : How to Dominate Your Market One Tweet at a Time
KaChing : How to Run an Online Business that Pays and Pays

Joel even has an amazing WordPress theme named Socrates that looks to be all the rage.  It is #1 on ClickBank already!

Tim’s book is a runaway favorite:
Landing Page Optimization : The Definitive Guide to Testing and Tuning for Conversions

.

Special Thanks to Daron Babin for putting the show on and to Anita Edge and Kathryn Gorges for getting us involved and participating with Lori and I in the big social media Open Networking Debate.

The next Affcon Conference in Denver is June 10-13, 2011. Mark your calendars now.

After years of struggling on LinkedIn with check boxes (scrolling a list, checking box after box, scrolling some more, checking box after box, etc.) my business partner Lori Ruff  finally stepped in and showed me a shortcut. So, this is really HER post you might say.  Lori was a Microsoft Certified trainer previous to being a The LinkedIn Diva.

If you are staring on your LInkedIn screen at a list that has check boxes included in it, like when sending a message to a group of people, you can use a series of space bar (right hand) and tab key (left hand) that will let you go do 50 selections in almost no time.

You still must go one letter of the alphabet at a time in MOST cases. It doesn’t skip from the end of one letter to the beginning of the next. Still, it is heaven when you are doing sends on LinkedIn.  Thanks Lori!

Let me know if this helps you.

A Who Are You? Profile that ♫ Rocks Their World ♫.♫

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Enjoy a WAY Cool Profile & Network done by the Experts

Your Who Are You? “Rock The World” Profile could be developed in a matter of weeks by a team led by the team at IA Social Media, Mike O’Neil and Lori Ruff.

These heralded social media subject matter experts have trained thousands of individuals, businesses, groups and associations to utilize the power and reach of Social Media for 4 years.

They now speak and train on a variety of topics and in many formats leading to more training and professional services work. They have written a book entitled Rock The World with your Online Presence that integrates principals in Classic Rock with LinkedIn and Social Media.

This team provides the most important Social Media services for busy executives, teams or groups, and high net worth individuals enabling them to quickly benefit from participation in social media with minimal effort. Multiple programs are available to meet specific need of diverse individuals. There are business versions of these services as well – groups, teams, companies. Each program is customizable.

A Who Are You? WAY Cool Profile starts by knowing more about you, your goals, what inspires you, who you like to be around. We build your profiles AND your network and teach you to use it.

Quick, Simple and VERY Powerful!

Talk to Mike and Lori about your needs – click here

The Private Show – Customized Program

When standard programs just don’t fit, and this can often be the case, we can customize a program just for you. It may include other social media platforms, tools, sites and a variety of 3^rd party services. One advanced custom feature is where we provide in-person training for individuals, couples, teams, groups or other audiences. Your social media coach will come to your location to train, mentor, strategize, answer questions and even outsource.

“Mike turned my LinkedIn profile into a Rock Star profile and it is helping my on-line video business tremendously. Thanks Mike!”  Daisy Whitney, Web Host, Creator and Producer, The New Media Minute

You are on your WAY to a Multi-Platinum Online Presence – Send us a note

I received this question via LinkedIn today. My response follows.  After I hit Send, I realized how often I am asked this or similar questions and thought it prudent to add it as a blog post for people to refer to as they needed rather than waiting for my response. Please tell me if this helps you or someone you know. If we have a positive response, I will likely post similar posts more regularly.

*** message ***

Dear Lori,

I need some advice from you. A 1st contact in my network, who I have met in person, is linked to someone at a company I am interested in for my next career challenge. He has agreed to introduce us.

I want to make the most of this connection. Should I ask for a simple networking meeting or send her a direct application or simply be direct and inform her that I believe I would be a good fit for her company?

Any advice you can share will be most helpful since my experience in job searching has been limited to 1 job in 25 years!

Please contact me at anytime if I may assist you in some way.

Thank you for your time and interest.

 *** response ***

I am happy to help. My first inclination would be to ask for an introduction request through LinkedIn and be honest about asking for an Informational Interview. Let her know you are looking for work at a company like hers and ask if she would be open to an interview to assist you in preparing for the process.

I am confident that she will agree. Most people will. Then, if she has something available, the contact will have been made. And if she knows anyone else you should speak to, she will be more likely to be able to provide a solid introduction having done an intial interview herself.

Be sure to thank each party for their time and consideration. You might send a handwritten note if you have their address. Ask who would be a good referral for them so that you will be aware of potential introductions you can make in your networking travels. And let them know that their efforts on your behalf paid off. People need good news!

Best regards,

Lori Ruff
Lead Social Media Coach
Integrated Alliances

There have recently been rumblings of a new user interface for LinkedIn. I’ve been waiting for more information along with everyone else, trying to find time to read the relevant blogs. Getting Mike’s book off to the publisher and getting through a very busy week were my highest priorities however, so I was surprised to see the new interface when I logged on this evening.

I had intended to accept pending invitations quickly before heading out to some networking events. My plans for the evening changed. We immediately sat down to start working through the changes to see what changed, what worked and what questions might come up because our clients, friends, and fans couldn’t find familiar features on new screens.

What a pleasant environment to navigate! The screens are cleaner, the important information I want is easier to find, the profiles more readable. It is as if a three column blog site morphed instantly into two wider columns with easier navigation at the top instead of taking up so much real estate on the left. The home page is less cluttered and the screens more intuitive to navigate.

If you don’t see the new interface yet, be patient. I am sure this will roll out systematically. There are no “Beta” comments and with the rumors of the new styling, I am fairly confident it is here to stay.

With the recent addition of intelligent Twitter integration, the addition of the SAP application, and the reinstatement of being able to sort by number of connections, it is possible that LinkedIn designers and management are listening to users. This could be heralding a shift in the relationship of LinkedIn with its user community. Way cool guys… way cool.

LinkedIn’s new Twitter connection has been long in the works; but it was worth the wait! Not only can you now update your LinkedIn status with Twitter, which you DO NOT want to do, but you can target specific Twitter updates to populate your LinkedIn status by including the hastag #in in the Tweets.  Now, that’s insightful.

To add this new feature, updating your status will initiate a pop up box, or you can go to your Account and Settings tab and select “Twitter Settings” under “Profile Settings”.

Now, if we could only get the Tweeters at LinkedIn to understand that followers cannot send them a direct message unless they follow them back… but that’s another story.

You may be asking yourself, “What is the connection between music & social media?”

Music is the universal language that unites us in the world regardless of our many differences.

Music raises our social consciousness.  It helps us reflect on happy or sad times.

Music empowers us.

Thanks to social media platforms like: Photobucket, Twitter, YouTube, Facebook, Blip.fm and others that help us achieve this.

Two examples are from Twitter and other media that allowed a response and reaction to the shocking news of the death of “King of Pop” icon Michael Jackson or the recent B.E.P performance in Chicago kicking off Oprah’s 24^th TV season.

~Liz Isaacs, Writing & Marketing Communications, Lotus Writing & Communications
liz@lotuswommunications.net
http://www.linkedin.com/in/lotuswritngcommunications
http://www.twitter.com/lizisaacslwc or @lizisaacslwc

A few weeks ago, I was nominated for being one of many in the #rocktheworld Best LinkedIn Profile Contest held by LinkedIn/Social Media Experts, Mike O’Neill and Lori Ruff, of Integrated Alliances of Denver. The top five LinkedIn profiles with the most votes will be featured in Mike’s book, “Rock the World With Your Online Presence,” to be released later next month.

A few days ago, I was nominated in the #rocktheworld Best LinkedIn Profile Contest held by LinkedIn/Social Media Experts, Mike O’Neil and Lori Ruff, of Integrated Alliances of Denver. The top five LinkedIn profiles including the top vote-getter will be featured in Mike’s book, “Rock the World With Your Online Presence,” to be released late November.

Of course, I am thrilled to be considered for such an honor (as anyone would be) and to be included with such an esteemed group of colleagues. I have to admit that I kind of felt like a kid in high school again, especially, to be nominated in a contest with a Robert Plant reference.

But I had to grin, because it wasn’t until returning from the U.S. Small Business Conference™ held in St. Louis this past September, that I was able to utilize the many of the tips mentioned in a presentation by LinkedIn expert Lewis Howes, co-author of “LinkedWorking: Generating Success on LinkedIn, the Worlds Largest Professional Networking Website.”  Lewis mentions Mike O’Neil, founder of Integrated Alliances, as a LinkedIn Profile expert in his book.

I had attended other LinkedIn workshops, which all were beneficial. Lewis’s presentation put the icing on the cake that I needed to focus on in my profile to help me get noticed as an expert in my field.

As a result, many of my connections and others have been finding and reading my profile and inquiring about my professional services offered through Lotus Writing & Communications as well as my personal writing goals. Regardless of the outcome of the contest, and whether or not I am featured in Mike’s book, I am honored to be considered. It validates the work I am passionate about….connecting with others…helping them blossom and flourish and achieve their fullest potential…and my writing.

~Liz Isaacs, Writing & Marketing Communications Strategist, Lotus Writing & Communications

P.S. If you haven’t voted in the contest here’s the info: #rocktheworld http://bit.ly/4CIMHC

liz@lotuswommunications.net

http://www.linkedin.com/in/lotuswritngcommunications

http://www.twitter.com/lizisaacslwc or @lizisaacslwc

The oh so popular Flip Video camera line just got a little bit better.  The newest model fixes a few shortcomings and it sure looks great in brushed aluminum.

Newspaper reporters will be hitting the stores to get this latest model.  It has become a must-have for reporters, storm chasers, anyone that needs to capture something quick and easy.

Key features (coming from someone who owns 2 of these) are:

- Brushed aluminum case
- Larger 2′ screen
- 120 minutes of high definition recording (8Gb storage)
- Rechargeable battery now with power adapter (optional)
- Silent mode where it will not record sound
- Just 3 seconds to start-up
- Back-lit buttons
- Child safe mode to avoid accidental deletions

What is still missing:

- External microphone jack (gotta’ have it)
- wireless connectivity (a nice thing to have)

At Integrated Alliances we use these types of camera’s to film much of our videos.  Check them out at www.integratedalliances.TV.  Can you tell which are Flip videos and which are done on a traditional video camera?

She and Barack Obama, Hilary Clinton and John McCain are all LinkedIn members and have been since before the campaign.  I actually connected to  Obama and McCain mid-year last year.  Hilary and Sarah Palin did not respond.

Take a closer look LinkedIn people.  I see 4 profiles, although only 2 really look like they are her own doing (and on purpose).  This puts her in direct violation of the LinkedIn End User License Agreement that permits only 1 LinkedIn profile per individual.  Barack has 1, McCain has 1, Hilary has 1, we all can have only 1.

Rather than change the old one, why not just start a new one?  Do you think she understands this stuff (or do you think her publicist understands this “LinkedIn stuff”?  Apparently not.

She is still a nominee according to one profile as you can see.  Her entire Summary – “My fellow Americans, come join our cause. Join our cause and help our country to elect a great man the next president of the United States. And I thank you, and I — God bless you, I say, and God bless America. Thank you.”  She list this as her current position – Vice Presidential Nominee at John McCain 2008.

http://www.linkedin.com/in/sarahpalin

Now for the Other Sarah Palin.  She is listed as having no job – true I suppose, although her NEW custom URL implies she is still governor.  Her Headline is simply a repeat of her name.

http://www.linkedin.com/in/governorsarahpalin

I cover all these IMPORTANT nuances in my upcoming book entitled Rock the World with your online presence that dives very deep (150 pages) into LinkedIn profiles.  Our clients do not have these problems.  Want to be one?

Will this “exception” slip through unnoticed?  Not with this post.

Now for the REST of the story (the original story that caused my investigation).

CNN Political Ticker: All politics, all the time Blog Archive – Sarah Palin joins LinkedIn « – Blogs from CNN.com