We attended Day 1 of Jeff Mills‘ Video Marketing Workshop and I learned a ton. We knew we had gaps in what we knew about creating YouTube videos for marketing, but they are now filling in nicely.
In the Workshop, we all had an assignment to create an info video, a “how to” video, a sales letter, an interview, a testimonial or something else using video. Call this “homework”.
Since some attendees at the program seemed interested in YouTube Channels, and we know a bit about that from first hand experience, we thought we would share something particularly helpful that took a lot of effort to figure out. We’ve filmed over a hundred “Hot To” LinkedIn videos. Here’s a “How To” YouTube video from The LinkedIn Rockstars.
We filmed a different type of video on it and here are some quick things that are covered in the video:
♦ The optimal file size is around 1680 x 1200 pixels.
♦ A really nifty bar crosses the entire page at the top – good for a phone number, Web Site or Email address
♦ IT SCROLLS and it can be no larger than 256k. Twitter, on the other hand, allows 800k and it does NOT scroll.
Here’s the video. Learn about our video-based LinkedIn sales training programs.
It was taken with an iPhone 4S in 1080i. Nothing special on the microphone or anything (I think it is needed). The two segments were edited lightly using Camtasia for Mac. The filming happened at Old Chicago right near the Car Craft Summer Nationals Car Show at the Minnesota State Fairgrounds. Over 5,000 cars are registered this year!
Darn it if Jeff Mills’ event isn’t at the same exact time as the car show of the year (9am-6pm). We went with Jeff’s event during the day and the car show at night! Back to Jeff for more tomorrow! Sorry to Camaro, Nova, Corvette, Chevelle, Mustang, Mopar, Monte Carlo, Road Runner, GTO, gotta learn more from Jeff Mills instead!
Together, the video above and the YouTube Background template below will have you LOOKIN’ GOOD on YouTube!
So, here is a nifty YouTube background template prepared by our graphics genius, Andrew Cameron. You can see it in action at our Integrated Alliances YouTube Channel.
Lori Ruff, The LinkedIn Diva, is a speaker, trainer, author and radio host in the LinkedIn and social media world. One of LinkedIn's Top Three Most Connected Women, she has influenced tens of thousands of people during her 15+ year speaking and training career. She is one of Forbes Top 50 Social Media Power Influencers of 2012. Wouldn't you like to meet The Diva too?
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