Each sales professional is faced with different tasks and ways of doing business that are each individually influenced by the nature of their profession. Using LinkedIn to prospect new business is more effective with a clear plan of attack, based around the style of approach the company may employ. in this lesson, you will learn about the seven most common scenarios that sales reps face in attracting new business.
- Hunting is the most difficult scenario that LinkedIN can help with
- Territories are made more simple by the search process
- Vertical Markets
- Channel Partners
Knowing how the process is followed is the first step to improving the system in it’s entirety. Each methodology carries it’s own approach, the IAU system will provide the necessary tools to actualize the response to each scenario.
Are you into Sales? Do you use LinkedIn to find prospects and nurture relationships? What about business development or intelligence? Leave a comment. We’d love to hear from you!